Negotiation is a discussion among people that takes into account everybody’s needs and interests so that no one is at loss. It is very important in business communication to avoid conflicts and find an alternative that suits all. Good negotiations are very important as they contribute much to business success and build better relations and the aim of any negotiation is to reach an agreement that results in mutual benefits. Negotiation is a give and takes process which means giving concessions to the other party which means little to you but means a lot to them. Good negotiation means leaving each party satisfied and willing to do business with each other in the future. In today’s competitive market, good negotiation is highly valued. For those who don’t possess skills for negotiation in business communication, these skills can be developed through practice and various strategies.
Attendance requirements
Course Lessons
- What is Negotiation?
- Why negotiation is essential in the modern business environment?
- What We Negotiate For?
- APA – Core negotiation behaviors
- Types of Negotiators
- The Negotiation Cycle
- Approaches to Negotiation & Conflict Management
- The Five Strategies
- -Avoiding
- -Accommodating
- -Compromising
- -Competing
- -Collaborating
- Essential Negotiation Phases and Process
- Principled Negotiation For Win/Win
- Negotiation in Practice (Tricks & Strategies)
- Price Negotiation: Attitudes & Approaches
- -BATNA – WATNA – ZOPA
- -Negotiating Behaviors
- -5 Most Common Price Negotiation Mistakes
Course Video